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ONE LOCAL PUBLISHERCreate once. Publish where it belongs.

One Local Publisher

ONE LOCAL PUBLISHER

Create once. Publish where it belongs.

Create business content from your One Business Record and distribute it to appropriate Local Internet destinations based on geography, content type and publication rules.

Create somethingView my content

HOW IT WORKS

  1. Step 1
    Create

    Write it once, on your Business Record.

  2. Step 2
    Target

    Say who and where it is relevant to.

  3. Step 3
    Route

    One Local Grid works out where it could appear.

  4. Step 4
    Review

    Where approval is required, an independent reviewer decides.

  5. Step 5
    Publish

    Only confirmed publication relationships count as published.

  6. Step 6
    Promote

    Optional amplification of something already published.

WHAT WOULD YOU LIKE TO PUBLISH?

ARTICLE

A longer piece of writing from your business. Reviewed before publication.

Write an article →
ANNOUNCEMENT

News or an update from the business.

Create announcement →
EVENT

Something happening at a specific date, time or period.

Create event →
OFFER

A discount, promotion, special or incentive.

Create offer →

Publisher already knows your business, its record, its locations, its geography, its category, who owns it and whether it is verified. You are never asked to type those facts again.

WHAT THE WORDS MEAN

  • Eligible is not selected.
  • Selected is not pending.
  • Pending is not published.

One authoritative item, many destination presentations. Publisher never copies your article, offer, event or announcement for each destination.

Publication is not promotion. An approved publication keeps existing on its own; promotion is a separate, optional decision.

WHERE CONTENT CAN TRAVEL

  • Local media

    Destinations covering the area your record is in.

  • Regional media

    Destinations covering a configured region.

  • State media

    Destinations covering your state.

  • USA media

    National destinations, where the rules allow.

  • Vertical / category media

    Experience surfaces for your category.

  • Global mediaFuture

    Not available: no international destinations or rules exist yet.

These are routing concepts over destinations that already exist. Actual eligibility is calculated for each item on its own review screen.

HOW THE PRODUCTS RELATE

One Business Record
Who you are.
One Local Platform
Where you manage it.
One Local Publisher
What you communicate.
One Local Grid
Where it belongs.
One Local Network
Where it appears.
My content →Publishing centre →Promotion →Where my business appears →